Our expertise
- Our services
- Ecosystem modelling
- Data strategy
- Technological innovation
Our expertise
SNCF Matériel
Challenges
Within SNCF Voyageurs and throughout the territory, SNCF Matériel is responsible for acquiring and maintaining nearly 17,000 rolling stock units, ensuring operational excellence for its clients in passenger and freight transport.
In a new regulatory and competitive context, SNCF Matériel’s data is a valuable resource that must be protected and enhanced. Previously unified and monopolistic, SNCF Matériel must optimize and innovate its data management to improve competitiveness.
It must also transform the way it interacts and exchanges data with its ecosystem. An accidental data leak can lead to significant financial consequences, potentially amounting to hundreds of thousands or even millions of euros. Therefore, it is crucial that SNCF Matériel employees handling data are made aware of the reflexes and best practices to adopt when exchanging information.
Our approach
For the data office, we adopted an editorial strategy that not only provides visibility for initiatives but also professionalizes teams in data management. Alongside our client, we developed and implemented a communication strategy with the following means: e-learning, webinars, a service offerings catalog, and a dedicated service for project leaders and business units for support.
At the same time, we also professionalized data competency management at SNCF Matériel through the definition and mapping of data roles and missions within the entity and the development and structuring of training offered by the Data Office. The success of our actions involved creating new training sessions and offering dedicated use cases for business needs.
Benefits
The data office and SNCF Matériel, in general, are recognized within the SNCF Group as one of the entities most advanced in data competency management.
In two years, the number of training types offered by the Data Office has quadrupled. The target audience for communications has been refined for increasingly tailored content to business challenges. This competency mapping process developed by the Data Office is being adopted at the group level.
One year after the start of our support, the number of views on Data Office publications increased by over 36%—weekly publications on the company’s social network, bi-monthly newsletters for a broad audience, and monthly content creation for the executive committee (CODIR). Furthermore, participation in thematic monthly webinars has been steadily increasing, gathering over 80 employees.
These results position the data office as a model for other entities within SNCF regarding data culture awareness.
